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Common Sense

From candidate engagement to contractor care, from SaaS and onboarding best practices, from burrata to Galbi... here's what's cooking at Sense.

Alexandra Kane

Alexandra Kane
Head of Marketing, Sense

Recent Posts

What’s next for your business and the liquid workforce

Posted by Alexandra Kane on Oct 28, 2019 5:00:00 AM

Freelancers, consultants, contingent workers, part-time employees -- these non-traditional workers make up the liquid workforce. And they’re an increasingly powerful component of today’s forward-thinking businesses. 

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Topics: liquid workforce, staffing technology, contingent workers

This is where a select number of organizations excel at contingent workforce management

Posted by Alexandra Kane on Oct 22, 2019 5:00:00 AM

The liquid workforce has become a major force in today’s businesses. Headlines spend plenty of time talking about freelancers, ICs and consultants, but this trend is about much more than headlines. 70% of businesses are using some part of the liquid workforce. 

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Topics: freelancers, gig workforce, independent contractors, liquid workforce, contingent workers

Why so many organizations struggle to manage contingent workers

Posted by Alexandra Kane on Oct 17, 2019 5:00:00 AM

When it comes to tracking time for contingent workers, businesses have it down pat. But actually managing the liquid workforce? Well, there’s some work to do. 

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Topics: staffing industry, surveys, freelancers, liquid workforce, contingent workers

The most efficient and effective path to creating a cohesive candidate experience

Posted by Alexandra Kane on Oct 15, 2019 5:00:00 AM

Today’s talent is savvier than ever. We talk about this quite a bit on the Sense blog. It’s just that to stand out and land talent, employers are expected to go above and beyond what worked in the past. A concerted, strategic effort is necessary, especially with today’s 4% unemployment rate. 

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Topics: candidate experience, candidate satisfaction, candidate engagement

This is where many staffing firms drop the ball on talent engagement

Posted by Alexandra Kane on Oct 10, 2019 5:00:00 AM

With any number of client reqs and candidates in the pipeline, while sales works on landing new clients, every department of your staffing firm is firing on all cylinders on any given day. While everyone is seemingly moving full speed ahead on the tasks on their plates, it can be difficult to be sure everyone is on the same page. 

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Topics: candidate experience, candidate satisfaction, candidate engagement

The power and potential of re-engaging dormant candidates

Posted by Alexandra Kane on Oct 1, 2019 5:00:00 AM

If your staffing firm has been operating for at least a year or so, chances are your database is teeming with qualified talent. While you may have only placed anywhere from a few dozen to a few hundred (or more), there are many, many more candidates waiting in your database for you to match them with the right opportunity. All you need is the right technology and processes to uncover them. 

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Topics: automation, contractor care, contractor engagement, candidate engagement, dormant candidates, database marketing

Top 10 conferences that should be on your calendar this fall

Posted by Alexandra Kane on Sep 26, 2019 7:22:16 AM

As the staffing industry continues to evolve at a rapid pace, so are staffing and recruiting events evolving to keep attendees informed and armed to take action. While summer vacations may have wrapped up and the kids are back in school, there are plenty of opportunities to stay on top of industry trends and have a bit of fun at the same time. 😊

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Topics: staffing industry, Staffing Industry Events

Could you be getting more value from the liquid workforce?

Posted by Alexandra Kane on Sep 24, 2019 5:00:00 AM

The workforce has changed pretty rapidly over the last five years or so. As more workers move from standard, full-time roles into fluid engagements with employers, the ability to effectively scale and maximize your talent investment has never been more profound. These workers have been (or are currently) referred to as contractors, freelancers, and temp employees, among other titles.

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Topics: contractor churn, contractor engagement, liquid workforce

Now that you’re texting, here’s how to ramp up engagement

Posted by Alexandra Kane on Sep 12, 2019 5:00:00 AM

Candidate engagement is king right now in the staffing industry. And the chief among candidate engagement tools leading the conversation is texting. 

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Topics: candidate engagement, text messaging, Sense Messaging, texting

Top 10 resources for forward-thinking staffing pros

Posted by Alexandra Kane on Sep 10, 2019 5:00:00 AM

Business is evolving, leadership is evolving, and the staffing industry is along for the ride, with its own challenges and opportunities. Plus, with staffing technology and trends changing at seemingly lightning speed, it can feel dizzying or overwhelming to try and keep up. 

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Topics: staffing and recruiting, staffing industry, staffing trends

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