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Common Sense

From candidate engagement to contractor care, from SaaS and onboarding best practices, from burrata to Galbi... here's what's cooking at Sense.

How forward-thinking staffing firms approach candidate data

Posted by Alexandra Kane on Nov 12, 2019 8:00:00 AM

It’s a pretty safe bet that you know data is important. Just about every staffing firm wants to collect data. Large, popular companies are under fire for covertly taking it from their customers -- but why? Because it’s valuable.  These companies use data to make smarter business decisions and ultimately, to generate revenue. 

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Topics: big data, candidate engagement, database marketing

Are you texting like a human?

Posted by Katie Rubak, Product Marketing Manager on Nov 6, 2019 2:24:43 PM

Imagine reaching out to thousands of candidates in your database with an 88% total inbound response rate. If you’re like most staffing firms, you’d KILL for numbers in that stratosphere. With texting and the right candidate engagement platform, it is absolutely possible. 

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Topics: happy contractors, candidate engagement, texting

The most efficient and effective path to creating a cohesive candidate experience

Posted by Alexandra Kane on Oct 15, 2019 8:00:00 AM

Today’s talent is savvier than ever. We talk about this quite a bit on the Sense blog. It’s just that to stand out and land talent, employers are expected to go above and beyond what worked in the past. A concerted, strategic effort is necessary, especially with today’s 4% unemployment rate. 

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Topics: candidate experience, candidate satisfaction, candidate engagement

This is where many staffing firms drop the ball on talent engagement

Posted by Alexandra Kane on Oct 10, 2019 8:00:00 AM

With any number of client reqs and candidates in the pipeline, while sales works on landing new clients, every department of your staffing firm is firing on all cylinders on any given day. While everyone is seemingly moving full speed ahead on the tasks on their plates, it can be difficult to be sure everyone is on the same page. 

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Topics: candidate experience, candidate satisfaction, candidate engagement

The power and potential of re-engaging dormant candidates

Posted by Alexandra Kane on Oct 1, 2019 8:00:00 AM

If your staffing firm has been operating for at least a year or so, chances are your database is teeming with qualified talent. While you may have only placed anywhere from a few dozen to a few hundred (or more), there are many, many more candidates waiting in your database for you to match them with the right opportunity. All you need is the right technology and processes to uncover them. 

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Topics: automation, contractor care, contractor engagement, candidate engagement, dormant candidates, database marketing

Now that you’re texting, here’s how to ramp up engagement

Posted by Alexandra Kane on Sep 12, 2019 8:00:00 AM

Candidate engagement is king right now in the staffing industry. And the chief among candidate engagement tools leading the conversation is texting. 

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Topics: candidate engagement, text messaging, Sense Messaging, texting

Core Metrics Your Staffing Firm Should Be Tracking

Posted by Alexandra Kane on Aug 14, 2019 6:20:17 PM

Measure. Analyze. Act. Rinse. Repeat.

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Topics: staffing industry, candidate engagement, staffing technology

Texting, no longer a “nice-to-have”

Posted by Alexandra Kane on Jul 31, 2019 8:00:00 AM

Thought leaders across the staffing industry (including, unsurprisingly, our own leaders here at Sense) are spending a lot of time lately talking about texting. 

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Topics: candidate experience, contractor care, candidate engagement, texting

If you're going to do one new thing for candidate engagement this month, make it this

Posted by Alexandra Kane on Jul 18, 2019 9:01:00 AM

It feels like everyone is talking about candidate engagement lately. Probably because...well...they are talking about candidate engagement. A quick Google search found more than 128,000,000 results. 

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Topics: candidate satisfaction, candidate engagement, texting

Source more candidates at the top of the funnel... with texting?

Posted by Alexandra Kane on Jun 18, 2019 8:00:00 AM

Your staffing firm is probably pulling out all the stops to source more candidates at the top of the funnel right now. Building awareness and affinity for your brand and generating interest in your job posts is a top priority in such a tight market.

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Topics: candidate experience, candidate satisfaction, candidate engagement, texting

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