Common Sense

Candidate experience is a hot topic in the staffing industry today. We certainly talk about it a lot here on the Sense blog. That’s because it matters, a lot. Today’s top staffing firms are winning in part because they are focused on creating a positive candidate experience, engaging talent wherever they are in their funnel.

Thought leaders across the staffing industry (including, unsurprisingly, our own leaders here at Sense) are spending a lot of time lately talking about texting. 

Your staffing firm is probably pulling out all the stops to source more candidates at the top of the funnel right now. Building awareness and affinity for your brand and generating interest in your job posts is a top priority in such a tight market.

I’m typically not a big fan of getting into jargon in order to make a point. The fact is, you’re busy running your staffing firm, and you want to understand our platform, and how it can help you grow your business.

Scan just about any list of top priorities for staffing firms this year, and you’re likely to see artificial intelligence (AI) and automation near the top. But these terms are more than industry buzzwords used to get clicks; they are game-changing technologies that are transforming the staffing industry.

Talent spends much of the day on their phones. We all do. Research shows that we check our phones upwards of 80 times a day. With candidate (and even client) ghosting an increasingly problematic issue and recruiter resources maxed out, texting is an excellent way to nurture relationships, save time and ultimately, drive ROI for your staffing firm.

Technology has been a critical component of staffing operations for years. From the olden days of fax machines and copiers to the advent of job boards and the ATS, as technology has evolved, the staffing industry has become more streamlined and efficient.

Help the right candidates find their fit at your company through recruitment marketing

One of the many popular buzzwords in the talent acquisition space is recruitment marketing. Here at Sense we talk a lot about the candidate experience, but before you can provide a great experience, you have to recruit those candidates.

A conversation with Amy Finn, Director of Candidate Experience at WinterWyman

As the Director of Candidate Experience at WinterWyman, Amy Finn is an expert at designing and maintaining innovative candidate experience programs. Her company recently received a +80 Net Promoter Score (NPS), measured using Sense, in an annual survey sent to active and placed candidates.

Candidate experience matters.

According to LinkedIn, nearly half of all U.S. employees would refuse to take a job at a company whose reputation they perceived negatively. Their report indicates that a bad reputation could cost your company an additional $4,723 per employee hired.