Common Sense

Now more than ever, staffing firms are seeking better, more powerful ways to communicate with talent and clients. Here at Sense, we are constantly measuring and reviewing data to determine which modes of communication are most likely to be read and even more importantly -- to receive a response.

Relationships drive just about everything in staffing. 

Your sales team spends a lot of time and resources on landing new clients. After all, clients and candidates are the lifeblood of your staffing firm, right? It’s no surprise you put so much effort into adding to your client list. 

HR technology is a hot investment right now. In fact, businesses are currently spending up to $550 billion on tech that is crafted for engagement of full-time employees. Yet as the contingent workforce continues to grow, worldwide spending on recruitment technology pales in comparison. Forward-thinking staffing firms recognize the need and opportunity for recruitment technology to help them reach, attract and engage freelancers and contractors. 

When staffing firms think about their net promoter score, or NPS, they probably think of Inavero (now ClearlyRated) releasing their Best of Staffing list every February. Sharing your NPS scores, particularly if you’ve achieved high numbers for many years, is a badge of honor that is deserving of promotion, to be sure!

We are in a data-driven world. Take a look at baseball, America’s pastime, for example. In recent years, terms like ‘launch angle,’ ‘exit velocity,’ and fWAR have usurped standards like ERA, batting average, and strikeouts. 

Data suggests businesses across the globe will be spending more than $3 trillion on tech. Now that includes all of IT and tech initiatives, but put simply, we’re spending a LOT of money on technology. 

Research shows many of us spend more than 3 hours per day on our phones. And it’s probably not a stretch to estimate a good chunk of that time on our phones falls in the work day.