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Common Sense

From candidate engagement to contractor care, from SaaS and onboarding best practices, from burrata to Galbi... here's what's cooking at Sense.

Cutting through the noise, why employer brand is everyone’s job

Posted by Alexandra Kane on Jan 16, 2020 10:39:04 AM

Employer branding is one of those topics that never goes out of style. It’s always going to matter how talent perceives your brand. Last year, I offered some quick tips to build up your brand in a day or less.  

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Topics: recruiting, staffing and recruiting, employer branding

No magic necessary: Use these super simple tips to build up your employer brand in 24 hours

Posted by Alexandra Kane on Apr 23, 2019 1:30:00 PM

We are living in a world where the terms “B2B” and “B2C” are increasingly becoming obsolete. People today make professional decisions using almost the exact same criteria as personal ones. Some are even using the term H2H -- human to human -- to classify marketing communications.

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Topics: recruitment marketing strategies, employer branding

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